W Concept

One of my favorite shows during New York Fashion Week is Concept Korea.  I’ve written about this show before, but each season Korea sends the brightest emerging designers to showcase their collections as one concept.  The audience watches as two or three runway shows are presented in succession, often times with extremely varied themes.  This past season, Greedilous gave us structured separates, multiple layers and fur accents, while Kimmy J. showed urban streetwear in neon colors.  The common theme?  When it comes to fashion, the Koreans know what’s up.  Each season the show is so nuanced and innovative, I always leave feeling crazy inspired.

Enter my secret weapon when it comes to finding one of a kind garments from these emerging designers – W Concept.  If you haven’t heard of it, W Concept is basically the online shopping platform for movements like Concept Korea.  Packed full of new and independent designers from Asia and beyond, most pieces are made to order or available only in small quantities, ensuring that you find clothes not every other person will have.  A fashion girl’s paradise.

While the site interface has its kinks – slow to load, inefficient search function and you can only view 36 items at a time – what it lacks in tech, it makes up for in creative inventory.  These leather mules immediately caught my eye and are perfect for spring and summer.  The red and black block heel is a tad Lego-esque, which I find so quirky and cool.  The best part?  The pearl + gold hardware on the front is interchangeable!  The shoes came with a velvet pouch of different pieces so you can mix and match the hardware as you see fit – just like a pair of earrings!

Don’t even get me started on this trench coat.  Depending on which way it hits the light, it appears green or khaki making it really versatile.  The fabric has a gorgeous sheen to it and the oversized silhouette is so modern and cool.  I love the duster length and the fact that it has two side slits you can leave buttoned or unbuttoned.

If you’ve been curious about the one earring trend, W Concept is definitely the place to go.  My gold crinkle earring comes in a shiny or matte finish and feels so avant garde yet it’s completely wearable.  I paired mine with a simple gold stud in my right ear.

You can shop my look below.  Head over to W Concept if you’re in the market for some incredibly unique pieces from amazing indie designers.

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